BRANDING EU – Branding and Extroversion of EU Enterprises

The main aim of the project BRANDING EU was to provide the tools and training materials to the members of the target groups in order to develop an attitude of extroversion and successful branding of their products or services, which will result to the increase of sales and the beginning or increasing of exports. Furthermore, the project aimed at promoting the culture of extroversion in the partner countries; promoting and developing branding strategies for the products or services of an organization; developing a state-of-the-art guide regarding extroversion and branding, as well as drafting a European report concerning these two sectors and their impact in other organizations and stakeholders.

Project Partners:

– Kisalföld Foundation for Enterprise Promotion, Hungary
– Chamber of Commerce and Industry for Győr-Moson-Sopron County, Hungary
– Association Intercultural Europe – Go Europe, Spain
– G.G. Eurosuccess Consulting Ltd, Cyprus
– OECON Group, Greece

Target Groups: Enterprises, self-employed, VET organizations, training organizations, Chambers of Commerce, Employers’ Federations.

Duration: 01/09/2015 – 31/08/2017